Sneaker Nicknames Explained: “Black Cat,” “Pure Money,” “Cervidae” and More

Sneaker nicknames can derive from a variety of inspirations. Some sneaker companies and collaborators opt for local flavor, while others reach into other cultures for the first step in the creative process. We uncover the usage of both techniques in the latest installment of Sneaker Nicknames Explained. Let us know which sneaker nicknames you would [...]










